Fomo Helps 10% More People Ride A Taco

The TACOTOPIA Tour is a touring Instagram friendly pop-up exhibit. The exhibit has over 20 colorful, interactive exhibits to experience and photograph. The best part? It’s all about tacos.

“TACOTOPIA is an Instagrammable amusement park disguised as a pop-up museum. Our company is headquartered in Scottsdale, AZ and the TACOTOPIA Tour launched in Santa Monica, CA. The tour will be in Santa Monica through Labor Day weekend and will then move to Chicago for two months, followed by Miami, New York, and Phoenix.”

And, yes, you will eat a taco.

“Each ticket includes a coupon for 1 complimentary taco from our partner Azule Taqueria, a few doors down on the 3rd Street Promenade.”

Note to all Instagram models, a personal photographer is allowed to go with you, but you will need to purchase a ticket for them too.

Bring the whole crew. TACOTOPIA is family friendly and fun for all ages.

Is there a fan favorite of the exhibit?
“By far, the number one exhibit guests want to experience is the Mechanical Taco. Everyone wants to Ride the Taco.”

What are some of your favorite apps and tools for increasing conversions?
“We use VBO Tickets as our ticket platform and use Zapier to link Fomo to our ticketing page. Our website is built on Wordpress.”

What were some problems you were experiencing on your storefront?
“We had high cart abandonment recently, and we made some changes to the ticket process, which increased conversions.”

What other strategies did you try to address those issues before using Fomo?
“We also streamlined our website - Keep it Simple.”

TACOTOPIA has a beautiful fun website, with bright playful and excitable colors to match the energy of the event.

How did you learn about Fomo?
“I saw it on another website.”

What prompted you to move forward with Fomo?
“The customer support.”

Have you tried any of our competitors?
“Yes, Proof.”

How are you tracking Fomo conversions?
“Through the Fomo Dashboard and Google Analytics."

A Fomo notification displaying real time orders.

What are the tangible results Fomo has had on your business?
“We've found using Fomo increases tickets sales by 10 - 12% monthly.”

What, if any, future plans do you have in terms of using Fomo?
“We are setting up a merchandise Shopify store and plan to use Fomo.”

Thanks to TACOTOPIA for chatting with us today. If you’re in one of the lucky cities to be visited by the tour, go ride that taco!

If you’re tired of seeing everyone else’s success with Fomo and are finally ready to try it for yourself, visit our website to start the free 14-day trial.