Table Of Content
Increase conversions with live customer activity

Search for social proof software and you get a wall of names with no prices attached. Most lists on this topic, including the one this page used to be, describe features and skip the part you actually need to compare.
So this version puts the money in every entry. Each tool below comes with its entry price, its free tier if it has one, and the unit it charges you by, as of September 2026, taken from each vendor's own pricing page or Shopify App Store listing. Where a vendor doesn't publish a figure, the entry says so.
Fomo is one of the twelve. We build it, and every other tool's prices are reported exactly as we found them.
What you're actually paying for: notifications, visitors or sessions
Most tools on this page give you a monthly allowance, measured in notifications shown, unique visitors, visits or sessions, or impressions. A few price another way: by reviews collected, by a flat rate, or by a one-time license. Two plans at the same dollar figure are not the same plan if the unit differs.
Fomo meters on notifications. The Starter plan is $25 a month for 8,000 notifications on one website, with a 14-day trial (usefomo.com/pricing, as of September 2026). You pay for what shoppers actually see, not for every visit to the store.
That matters in one specific situation. A store with a lot of traffic and a modest conversion rate generates far fewer purchase notifications than it gets visitors. On a plan metered by visitors, every one of those visits counts against the cap whether or not there was anything to show them. On a plan metered by notifications, only the moments where social proof appeared count.
So before you compare prices, take your monthly sessions and your conversion rate and work out which unit lands you inside a plan's allowance. The "charges you by" line in each entry is there for that.
App or software: what the label changes about what you get
The Shopify App Store calls these social proof apps. Their own websites usually call them social proof software. In practice the split is about where the tool lives.
A Shopify app installs from the App Store, bills through your Shopify invoice, and generally only runs on your Shopify storefront. Setup is a click. So is uninstall.
Standalone software installs with a script tag and bills you directly. It usually runs on any site you paste the snippet into, which matters if you also have a landing page builder, a separate blog, or a second store on another platform. It also means a second invoice.
Several of the twelve here exist as both. The thing worth checking before you pick is whether the plan limit is per site or shared. Fomo's Starter plan covers one website; Business and Pro cover unlimited websites (usefomo.com/pricing, as of September 2026).
What social proof software actually does
Social proof software watches events on your store and turns them into small on-page messages. Someone bought this. Fourteen people are viewing it. This one has 200 reviews at 4.6.
The events come from your platform, your review app, your form tool or a webhook. The tool's job is to decide which ones to show, to whom, on which page, and how often.
Three things separate the good ones from the rest:
Targeting rules. Showing a purchase notification on the checkout page is different from showing it on a blog post. Page rules and template rules are what keep the tool from being noise.
Honest data. A notification that shows a purchase that didn't happen isn't social proof. It's a lie with a timestamp on it. Some tools let you type in events. We'd avoid those, and not only because we sell the alternative.
Weight. The script loads on every page view. If it renders before your product images, it costs you more than it earns.
We've written up the underlying taxonomy separately, so this page won't repeat it: see types of social proof for the categories, and social proof marketing examples for what these look like in the wild.
Installing social proof on Shopify: what changes
On Shopify the install is usually an App Store click plus a theme toggle. Online Store 2.0 themes take an app embed, so most of these tools no longer need you to edit theme.liquid.
What changes on Shopify specifically:
Order data arrives on its own. You don't wire anything up. The app reads orders, and purchase notifications start within minutes. On a non-Shopify site you're usually configuring a webhook or a form capture.
Billing goes through Shopify. Convenient, and it also means the app can be uninstalled and the charge stops, which is not true of a direct subscription you forgot about.
Customer names get abbreviated. Most tools show "Sarah from Austin" rather than a full name. Check what your tool defaults to, because the default is not always the conservative one, and in some jurisdictions the difference matters.
Shopify social proof and page speed
The one real cost. Every one of these tools adds a script. Ask two questions before you install: does it load asynchronously, and does it render after your above-the-fold content. If a vendor doesn't answer that on its site, install the free plan or trial on a test theme and check the waterfall yourself.
Our longer walkthrough on the platform side is the complete guide to social proof for Shopify. Treat that as the setup depth behind this page, not a competing list.
The 12 tools
1. Fomo
Fomo shows customer activity on your store in real time: recent purchases, add-to-cart events, product page visits, product reviews and live visitor counts, plus low stock alerts and limited offer announcements (apps.shopify.com/fomo, as of September 2026). Events can come from Shopify, your review tool, your form builder or a raw webhook, through more than 100 integrations (usefomo.com/integrations, as of September 2026).
The part we'd point at first is the rule engine. Custom page rules decide which notification shows on which URL, which is what stops the tool from showing a purchase pop on your returns policy page.

On the Shopify App Store, Fomo has 4.5 stars across 151 reviews (apps.shopify.com/fomo, as of September 2026).
Pricing, as of September 2026. Free plan on the Shopify App Store listing. Direct plans at usefomo.com start at $25 a month (Starter: 8,000 notifications a month, one website, 14-day trial), then $75 (Business: 40,000 notifications, unlimited websites, inline notifications) and $149 (Pro: 300,000 notifications). Annual billing is 17% off. See the plans. Charges you by: notifications shown per month.
Starter costs more than several entry plans further down this list, and the unit is why. A plan priced on visitors spends its allowance on every visit, whether or not there was anything to show. Fomo counts only the notifications a shopper actually saw, and the page rules decide where they appear, so the allowance is spent where it earns something.
Features
- Purchase, add-to-cart, page-visit, review and live-visitor notifications, plus low stock and limited offer announcements
- Custom page rules to control what shows where
- Roundup notifications that aggregate recent activity into one message
- Inline product-page messages and browser push notifications
- Analytics on clicks, conversions and revenue by notification type
- Multi-language support, with 27+ languages on the Shopify listing
- API access on every plan
Worth knowing
- Thin traffic means thin proof. The free plan on the Shopify App Store listing is the cheapest way to see whether your store produces enough activity to show before you pay for anything.
2. TrustPulse
TrustPulse shows live streams of site events, and its "On-Fire" notification aggregates recent activity into a single count rather than a series of individual pops.
Pricing, as of September 2026. Basic is $5 a month billed annually, normally $9 a month, for one site and 1,500 unique visitors a month. Plus is $10 a month billed annually, normally $17, for two sites and 10,000 unique visitors. Pro is $19, normally $34, for five sites and 25,000, and Growth is $39, normally $50, for ten sites and 100,000. The pricing page says these are introductory prices on annual purchases and that renewals are at full price. A new site can start free with up to 500 sessions (trustpulse.com/pricing). Charges you by: unique visitors per month.
Features
- Recent activity and On-Fire notifications
- Purchase, analytics, popular-visitor and conversion notification types
- Page-level targeting and timed display control
Worth knowing
- The visitor allowance is the plan limit, and the site count moves with the tier, so a second store means a higher tier.
- The annual rates are introductory. Budget for the full price at renewal.
3. Nudgify
Nudgify turns store data into what it calls nudges, and it's sold both as a Shopify app and as a standalone tool.
Pricing, as of September 2026. You start with a 7-day trial, no credit card, capped at 1,000 impressions; Nudgify's pricing FAQ says a paid plan is needed after that. Lite is $9 a month, or $90 a year, for 10,000 impressions a month. Plus is $29 a month for 90,000, Genius is $49 and Agency is $89. For Shopify stores, Nudgify points to its App Store listing for app pricing (nudgify.com/pricing). Charges you by: impressions per month.
Features
- Nudges for recent purchases, sign-ups, reviews and ratings, low stock, selling fast and free delivery
- URL targeting and a per-session nudge limit
- Integrations listed for WooCommerce, BigCommerce, Magento 2, WordPress, Mailchimp, Zapier, Google Places, Trustpilot and Capterra
Worth knowing
- Impressions count every time a nudge is shown, so a high-traffic store moves through 10,000 quickly.
4. Qikify Sales Pop up & Proof
Qikify runs recent-sales notifications, visitor counts and sold counters on Shopify, as one of a suite of Shopify apps from the same developer.
Pricing, as of September 2026. Free plan at 500 visitors a month. Paid plans are $6.99, $12.99 and $19.99 a month, each matched to a Shopify plan (Basic, Shopify and Advanced), with 20% off billed yearly (Shopify App Store listing). Charges you by: a flat monthly rate tied to your Shopify plan.
Features
- Recent purchases, sales popups and a visitor counter
- Sold counts and countdown timers
- Email, newsletter, discount and exit popups, plus a promotional bar
Worth knowing
- It leans on urgency and scarcity framing. That's only social proof when the numbers behind the messages are real in your store.
5. ProveSource
ProveSource highlights recent orders, reviews and live visitor counts, and has a free plan.
Pricing, as of September 2026. Free at 1,000 monthly unique visitors with ProveSource branding. Starter is $29 a month billed monthly, or $24 a month billed yearly, for 20,000 monthly unique visitors with custom branding. Growth is $54 a month, or $45 billed yearly, for 50,000 (provesrc.com/pricing). Charges you by: monthly unique visitors.
Features
- Stream notifications for individual purchases and sign-ups
- Combo notifications that total an action over the last 24 hours, 7 days or 30 days
- Live visitor counts, plus review notifications from Google, Facebook and Trustpilot
Worth knowing
- The free plan carries ProveSource branding on the notifications.
- Past the plan's visitor limit, ProveSource's pricing FAQ says it stops showing notifications to new visitors until the month resets or you upgrade.
6. Fera
Fera is a review platform first and a social proof tool second. It collects and displays product reviews with photos and video, and its plans are sized by review volume rather than by traffic.
Pricing, as of September 2026. Startup is $9 a month for 100 order reviews a month. Small is $29 a month for 1,000 order reviews a month and is the minimum plan for BigCommerce, Magento and custom stores. Medium is $99 for 10,000. Fera's pricing FAQ says it no longer offers a free plan; every paid plan has a free trial (fera.ai/pricing). Charges you by: order reviews per month.
Features
- Review collection with photo and video, with storage caps by plan
- AI review moderation on every plan
- AI review replies from the Small plan up
Worth knowing
- If what you need is purchase and visitor notifications rather than a reviews system, this is the wrong shape of tool.
7. Proofly
Proofly builds notifications for landing pages and stores, and prices them as a one-time payment rather than a subscription.
Pricing, as of September 2026. A free tier with one domain, five notifications, 10,000 impressions and nine notification types. Basic is a one-time payment of 99 for five domains, 25 notifications, 50,000 impressions and eleven notification types; the pricing block on proofly.io doesn't state the currency. Charges you by: one-time license, with domain, notification and impression allowances per tier.
Features
- Purchase, review, conversion, live visitor and urgency notifications
- Lead-capture types such as an email gatherer, a contact request and spin to win
- Emoji feedback, cookie notice and video showcase notification types
Worth knowing
- One-time pricing means no monthly bill, but the allowances are fixed to the license you bought.
8. Flair Commerce
Flair puts social proof on the products themselves: a rules engine renders badges, sale banners and countdown timers onto product images and pages. It complements a notification tool rather than replacing one.
Pricing, as of September 2026. Buzz is $29 a month, and the two tiers above it are $49 and $99. Every plan has a 7-day free trial and complimentary setup, billing runs through your Shopify invoice, and the pricing page lists no free plan (flaircommerce.com/pricing). Charges you by: a flat monthly rate per plan.
Features
- Product badges, sale banners and countdown timers set by rules
- Personalized messaging on product pages
- Works with any Shopify theme, without code
Worth knowing
- It doesn't do purchase notifications, so it isn't a full replacement for the rest of this list.
- Shopify only.
9. Evidence
Evidence aims at the conversion-optimization end of the market and meters on site visits.
Pricing, as of September 2026. Starter is $40 a month for 5,000 visits, Jump is $80 for 25,000, Grow is $150 for 75,000, and Scale is $250 for 200,000, each with a 14-day free trial; there's no free plan (evidence.io/pricing). Charges you by: visits per month. Evidence counts a visit the way Google Analytics counts a session, however many pages it covers.
Features
- Conversion, streak, visitor count, offer and announcement notifications
- Boomerang tabs that show a notification in the browser tab title to bring visitors back
- Offer notifications with room for an image, a header, a description and a button
Worth knowing
- There's no free plan, and the entry plan's 5,000 visits is a small allowance for a store with any real traffic.
10. Provely
Provely runs sales, sign-up and visitor notifications and has a free tier, though a small one.
Pricing, as of September 2026. Free at 100 monthly unique visitors on one domain. Starter is $19 a month, or $16 a month billed annually, for 10,000 monthly unique visitors on one domain. Growth is $39 for 30,000 and Scale is $79 for 100,000. Every paid plan starts with a 7-day free trial (provely.io/pricing). Charges you by: monthly unique visitors.
Features
- Notification types for live conversions, live visitors, announcements, opt-ins, coupons, reviews, timers and low stock
- In-line text notifications placed inside your page content
Worth knowing
- The free tier's 100 visitors a month is a way to see the product, not a plan to run a store on.
- Removing Provely branding takes the Scale plan, per its pricing FAQ.
11. WiserNotify
WiserNotify runs sales popups, live visitor counts, reviews, counters and countdowns, and from its Growth plan up adds inline social proof messaging inside your page content.
Pricing, as of September 2026. Basic is $59 a year, yearly billing only, for 5,000 visitors a month with a limited template set. Pro is $16 a month for 10,000 visitors a month, with 30,000 and 50,000 tiers above it. Growth is $65 a month for 100,000 visitors and adds inline messaging. Every plan starts with a 7-day free trial; there's no free plan (wisernotify.com/pricing). Charges you by: visitors per month.
Features
- Sales popups, live visitors, reviews, counters and countdowns
- Inline social proof messaging from Growth up
- Apps for Shopify, WordPress and WooCommerce, BigCommerce and Magento 2
Worth knowing
- The entry plan can't be paid monthly.
12. SalesPop
SalesPop runs recent-sales, welcome and discount pops on Shopify, and prices on sessions rather than on access.
Disclosure: SalesPop is part of Relay Commerce, the same company that makes Fomo. We've kept it on the list and priced it the same way as everything else rather than quietly dropping a name we're connected to.
Pricing, as of September 2026. Free at 200 sessions a month, no credit card. Starter is $29 a month for 2,000 sessions, Pro is $79 for 10,000 and Premium is $129 for 30,000. Paid plans include a 7-day trial, and you can top up sessions à la carte in a busy month; topped-up sessions never expire (salespop.com). Charges you by: sessions per month.
Features
- Recent sales pops with ready-to-use templates
- Welcome and discount pops to show while your order volume builds
- Shopify integration, no code
Worth knowing
- Every paid plan caps sessions, so a peak month means a top-up or an upgrade.
If you're moving off TrustPulse
If you're looking for a TrustPulse alternative, start with the unit you're billed in, because that's usually what pushes a growing store to look.
Basic covers 1,500 unique visitors a month on one site (trustpulse.com/pricing, as of September 2026). A store with 100 unique visitors a day reaches that by the middle of the month, and the tiers above it are still counted in visitors.
If that's why you're leaving, the thing to change isn't the price, it's the unit. Fomo charges by notifications shown rather than by traffic. On a store where most visits don't produce a purchase event, the notification count sits well below the visitor count, which is what makes a $25 plan with 8,000 notifications stretch further than a visitor-capped plan on a busy store. Start on the free plan from the Shopify listing, watch how many notifications a normal week produces, and pick the tier from that number instead of from your traffic.
How to choose
Four questions, in this order.
1. What will this cost at your actual traffic? Take your monthly sessions and your conversion rate and run them against the "charges you by" line in each entry. Visitor pricing and notification pricing land in very different places at the same list price.
2. Do you need this off Shopify too? If you run a separate landing page builder or a second store, a standalone script saves you a second subscription. If you don't, a Shopify app is less to manage.
3. Can every message you'd show be backed by something real? Stock counts should come from inventory. Purchase pops should come from purchases. If a tool's headline feature is typing in events, it's selling you a risk, not a conversion.
4. What does it do to your page? Ask whether the script loads asynchronously and renders after above-the-fold content.
FAQ
What is the best social proof software for Shopify?
The one whose notifications are backed by real events on your store, that charges in a unit you can forecast, and that gives you rules over where each message shows. Fomo is built around those three things. If reviews are the gap, a reviews platform comes first. If you want urgency on the product page rather than notifications, a badge tool does that job.
Which Shopify social proof apps are the most reliable?
Reliable here means the message reflects something that happened. Look for an app that reads orders straight from Shopify, so every purchase notification traces back to a real order, and that doesn't let you type events in. Then check that page rules decide where each message shows, so a purchase pop never lands on your returns policy page.
What's the difference between a social proof app and social proof software?
Where it installs and how it bills. An app comes from the Shopify App Store, bills through Shopify and runs on your storefront. Software installs with a script, bills you directly and usually runs on any site you add it to. Several tools on this page are available both ways.
Do social proof apps slow down a Shopify store?
Every one of them adds a script, so the honest answer is "a little, and it depends on the app". Ask whether it loads asynchronously and renders after your above-the-fold content, and test it on a free plan or trial before you roll it out to the whole store.
If you want Fomo specifically, the free plan on our Shopify App Store listing is the cheapest way to see whether the notifications do anything on your store before you pay for anything. Start with Fomo, or read the customer stories first if you'd rather see it working somewhere else before you install it.
Related reading: social proof for new ecommerce stores if you're below the traffic where any of this pays, and types of push notifications for the formats these tools can send.




